Do you know your ideal customer?

This is one of the first tools we walk through with our clients and now it’s available for you online.

What's Included?

Regardless of the business, this is the number one constraint we remove before anything else.

The exercises in this course have led some of our customers to triple their bottom line in 6 months.

You’ll get that same experience by working through;

  • A clearly defined Purpose to guide you as you navigate the ever-changing environment of business
  • An understanding of the value of each of your products and services by the problem that they solve in the market
  • Visibility of where your focus should be to deliver excellence to your customers
  • Characterization of your ideal (and not-so-ideal) customers
  • A list of improvements to act on and innovations to consider as you continue to grow

Get free access to module one below.

Meet your instructor:

Matt Symes, CEO of Symplicity

Matt Symes is a serial entrepreneur, portfolio manager, and recovering academic. 

Under Matt’s leadership, Symplicity Designs has supported 400+ companies and non-profit organizations through growth and crisis management over the past eight years. Matt has also acquired a number of companies to transform and grow.